Is social media a revolution?

I just started my day viewing that video entitled “Social Media Revolution“. Is Social media a revolution ?  Or is it the biggest shift since the industrial revolution? The numbers are astonishing.  How many years did it take to a certain medium to reach 50 milliers users?

Radio: 38 years, TV: 13 years , the internet: 4 years, 3 for the iPod and Facebook added 100M users in 9 months.   It links back to the exponential growth curves of technology concept.

80% of companies are using Linkedin as a primary tool to find employees. The fastest growing segment on facebook is from 55 to 65 years old females (what are they looking for? I’m curious. ).

25% of search results for the World’s Top 20 Largest brands are links to user-generated content.

34% of bloggers post opinions about products & brands.

78% trust peer recommendations.

25% of Americans say they watched a peer video.

We are no longer searching for the news, the news find us.

The products and services will find us via social media.

Some food for thought…

34% of bloggers post opinions about products & brands.

Thanks to @regisbarondeau for this great discovery.

Here is a Wiki of social media monitoring tools (via @jeanju).

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  • http://www.coffeemarketing.co.uk Al Williams

    Really useful stats and a great video- good find!

  • http://www.michelleblanc.com/2009/08/18/medias-sociaux-revolution-a-nos-portes/ Les médias sociaux, la révolution est à nos portes • Michelle Blanc, M.Sc. commerce électronique. Marketing Internet, consultante, conférencière et auteure

    [...] années que j’en parle), les médias sociaux, se font légion. Ainsi, c’est sur les blogues de Katheline Jean-Pierre et Vincent Abry, que j’ai pris connaissance de l’excellente présentation de Karl Fisher, [...]