@ericbaillargeon shared that tip with me today, that instead of thinking about integrating a YouTube API, why don’t I think about something even more forward-thinking like integrating YouTube Direct.
I was totally unaware of the existence of this new version of YouTube for News enterprise. This is great thinking in terms of a user-generated content strategy and a social media integration strategy and tactics. It makes me think of the good ol’ days (a year ago) when I was working at Flickr.com… We used to talk in terms of “citizen journalism” via photos. Good catch Google!
This YouTube Direct demo explains it all:
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