Category Archives: Innovation

[ Apple iPhone 4S ] Siri are you for real?

Who hasn’t dreamed about a personal Virtual Assistant (VA)? I mean, a really smart one… Who hasn’t dreamed of not getting our hands dirty while cooking that good old meal and asking basic questions that we should know but that we still don’t know. Siri is here, says Apple. Have you tried it? Does it fit into your daily routine? Does he understand you? Is he useful? Continue reading

[Startups] Big. Ass. Rule.

What are the 3 key ingredients for Business Success for a newly created startup? According to Jeff Clavier, who is a serial entrepreneur and VC, these 3 rules are a good indicator of a well rounded startup with a potential to make it big… Some good thinking and learning happened at the International startup festival held in July in Montreal. Since this event, I am still thinking about the Big Ass Rule. Yes, i know it sounds like a joke but the allegory is so strong that a month later, it is still floating in my mind. Continue reading

J’animerai le panel sur les tablettes en entreprise à #intracom2011

Ce mercredi le 13 avril se déroulera une discussion avec des panélistes très intéressants à la conférence Intracom 2011 du Réseau Action TI. Huit questions stratégiques seront posées à nos panélistes représentant diverses entreprises et divers points de vue. De Transcontinental interactif, à OS communications, à WhereCloud et au département mobile de Cossette, Continue reading

Animatrice de la Journée entrepreneurship et leadership

J’ai l’immense plaisir d’animer la 4e édition de la la Journée de l’entrepreneurship et du leadership (JEL) de ce samedi le 24 avril, une initiative de la Jeune Chambre de commerce haïtienne (JCCH).

Cette journée, sur le thème de l’Innovation et de la créativité au coeur du développement économique aura lieu à la Grande Bibliothèque Continue reading

[Concours]: 5 braves technologues ont soumis leurs prédictions #myTMT

Vous avez probablement entendu que cette année Deloitte & Touche ouvre ses prédictions technologiques au grand public. Eh oui, le cabinet de services professionnels émet chaque année des prédictions révisées par 6000 professionnels du secteur des Technologies, Médias et Télécommunications, mieux connu sous l’acronyme TMT.
Pourquoi Deloitte ouvre-t-elle ses prédictions au public?
Afin d’entendre la voix des communautés et afin d’enrichir la conversation autour d’un sujet qui anime bien des passions au sein de la faune et la flore des tech, médias et télécom.

La date limite de soumission du concours sera étendue au 7 janvier, afin de donner plus de temps aux intéressés de préparer leur vidéo ou leur keynote ou leur powerpoint interactif.

Nous avons présentement 5 soumissions:
1. MyTMT2010 Open Data de Arun Kirupananthan, qui est un spécialiste des stratégies et du marketing de plateformes au sein de Microsoft. Vous pouvez consulter le profil d’ Arun sur Linked in.
2. Vincent Abry, un consultant qui offre des services Conseil, Marketing internet et Rédaction Web. Vous pouvez le suivre sur son blog: www.vincentabry.com
3. Google Ad-subsidized Telecom de Josh Nursing (qui travaille chez Alogient). Vous pouvez le suivre sur son blog www.yashlabs.com/wp/. Sa prédiction concerne l’évolution de la mobilité!
4. Pour Bernard Dahl, sa prévision TMT 2010 s’articule autour de l’intégration des médias sociaux et des jeux vidéos. Vous pouvez consulter le profil de Bernard Dahl sur Linkedin et suivre son blog.
5. Vincent Abry y va non d’une prédiction, mais bien de 3 prédictions. (oui, tous les participants ont le droit d’en publier un maximum de 3, toutes ensemble ou en 3 différentes vidéos).
Sa prédiction #1: Le Web en temps réel, l’intégration des flux en ligne et dans les lieux publics.
Sa prédiction #2: La vidéo 3D à grande échelle: TV, cinéma, mobile et grands écrans.
Sa prédiction #3: l’avènement de la robotique personnelle avec un présence Web de plus en plus significative.

C’est un très bon début en terme de qualité. Nous avons de grands penseurs qui se sont mouillés les premiers. Êtes-vous capables de relever le défi #myTMT. À vous de jouer. Continue reading

LeWeb09-Gary Vaynerchuk’: “The customer will expect a greater service”

Gary Vaynerchuk is an inspiration for many. He likes to “change the game”. Here are some key highlights to can inspire you and help you develop your business:

->People lost their mind in 1999 when I launched free shipping for a day. It became insanity.
->The cost for entry to engage with a customer is so low, that consumers expect more.
->And my favorite is “I am driven by gratitude”.
->We are lucky, we are in the age where we can all build a real business and the cost of entry is so low.
->Consumers are going to expect a far greater level of customer service
->Word of mouth converts at 80%. It explodes! Banners, advertising convert at 12%. That is game-changing.
->”Brand DNA: You have to be who you are. Online. Offline.” Continue reading

About gratitude and taking risks for your business

What risks are you willing to take for a new business or a new project? Who are you willing to take the heat for as a VC, friend, mentor? Will that person be grateful to you afterwards? Do you care?
Gratitude and taking risks are two realities that an entrepreneur needs to manage. If you make it big like Eminem did, then you have to be grateful to the one who helped kick it of, Dr Dre, or your business mentor (s). Continue reading

Steve Jobs on Life, Work, Love & Death

An oldie, but certainly a goodie. A goodie for the soul and a reminder from a strong innovator and “design” leader, the master brain behind Apple… A reminder that we all die… and some things we should know about living before we die… This sounds like a heavy topic, but just listen to this first.

I was wandering on Ted when I just fell on that Steve Job’s speech at Stanford from 2005, in which he speaks about Life, Work, Love and Death in front of an audience of freshly graduated Stanford students. Pure inspiration. Pure bliss. Yes, it is a reminder for all of us, scared insecure souls. Continue reading

About the Social media chasm and the hyper social organization

chasm_thb

I have learned to adapt my speech to my audience (analytical, pragmatic humans running Fortune 500 corporations, most often with a background in finance). C-Levels run companies. They report to shareholders. Yes, they are creative and innovative. But they need executive dashboards with actionable items and expected ROIs. Which is sometimes a lot to ask. You can attempt to do sit. But there is no guarantee of the best return. Us, Social media strategists, can put all the right elements together to make the “exquisite mix” happen. But if you push to us a creative we know will not “stick” but we still have to run your campaign, it might fail. It will fail. You might need to trust us with the execution/proposal of a creative or not hire us at all… You might need: (1) the brand openness and flexibility to jump on edgy concepts, (2) money, (3) no brand ego and a (4) what’s next attitude, because the conversation just started. The show is now on. Enjoy the improv. Continue reading

Foursquare takes us where Yelp, Loopt, FireEagle, Tripit, facebook, and Praized left us

Drop it like it’s hot!
We were like scared school kids dropped by a newbie bus driver. FourSquare picked us up on some shady street corner where the others dropped us. Now, FourSquare seems like it is riding on its own bandwagon. FourSquare seems to want to lead us in a strong direction, after all the other iterations quiet down.

I’m gonna be honest, when all my friends were bugging me on Facebook and Twitter with their 4Square statuses, I was annoyed. Profoundly. Leave me alone! Give me a break! Not another buzz tool!? After some more social pressure (from my social media communities), I registered. Just to save my spot and reviewed a few spots. Maybe I am just grumpy. But as Michelle Blanc and Tom Webster say it beware of sharing your location with everyone on your social networks, if they can figure out where you live. And good stalkers can do that. Webster says he would use the application in an anti-social way, getting all the freebies from the store owners, but not sharing his location. He also talks about badge fatigue. True. How long can we be excited by a badge? And how many hours will I spend to get the “recognition”. None (for me), but my friends do. Still, his community must know via his badges. And they are cute. They are the equivalent of Hello Kitty’s for geeks, see a list of Foursquare badges from Tony Felice here. Continue reading

Augmented reality: what it looks like (iPhone)

Via Jean-Julien Guyot, I discovered this interesting video showcasing Stella Artois Lebar’s augmented reality iPhone application integrating local search. this is similar to the application that Lonely Planet UK presented at the e-Tourism conference of Infopresse. Read this definition of How augmented reality works:

What is Augmented reality?

According to How Stuff works, augmented reality, blurs the line between what’s real and what’s computer-generated by enhancing what we see, hear, feel and smell.

On the spectrum between virtual reality, which creates immersive, computer-generated environments, and the real world, augmented reality is closer to the real world. Augmented reality adds graphics, sounds, haptic feedback and smell to the natural world as it exists. Both video games and cell phones are driving the development of augmented reality. Everyone from tourists, to soldiers, to someone looking for the closest subway stop can now benefit from the ability to place computer-generated graphics in their field of vision Continue reading

[Vidéo] marketing B2B osée

Cette vidéo intitulée “Jurassic Sales call” m’a fait plier en deux. C’est une rareté dans le domaine du B2B. L’entreprise VitalSmart me fait rougir de plaisir. Leur slogan Vital Smart can help mais surtout cette vidéo d’accroche “Guy in a cube” est une atteinte directe aux procédés corporatifs qui parfois pèsent lourd sur les employés pris dans la structure. Hilarant.

Mais que font-ils au juste? Je ne sais pas… et je m’en fou! J’imagin Continue reading