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Category Archives: twitter
Posted on May 5th, 2011 |
This is what happens when you do not have a community manager or an integrated social media strategy. I thought the Tweets I report below were from the real Ruth Ellen Brosseau. I got caught myself… But, since yesterday, my dear network brought to my attention the fact that Ruth Ellen Brosseau has a few Fake Twitter account. I just got caught in this gag too.
Continue reading →
Posted on May 25th, 2010 |
With the likes of Louise Guay ( Virtual identity consultant; Ex-myvirtualmodel.com), Marie Pier Germain (Hôtel Boutique Le Germain) & Olivier Mermet , I will be a panelist of WebTweet Montreal, on the topic of Twitter & Business. As my fellow blogger friend Kim Vallée says : Web Tweet is a parallel conference to the 8th edition of WebCom Montreal. Both events will be held on Wednesday, May 26th, 2010 at the ICAO head office in Montreal.
See you there! Continue reading →
Posted on April 6th, 2010 |
What is the traffic in monthly unique visitors of the most talked about location-based mobile and web sites Brightkite, Gowalla, Foursquare, loopt? And newly Check.in, the mobile web app, which Techcrunch positioned as the remedy to checkin fatique? Here is a quick draft from February 2010 from Compete.com (US only) data that gives a quick portray of forces in action here. Foursquare has seen a big jump in February 2010. Smells like the start of critical mass adoption? It is funny how Spring ignites social messaging services, see Twitter: le grand bond du printemps blog post which highlights the February 2007 Twitter jump in Statistics, just the way Foursquare has seemed to be “jumping” in February 2010. Is that a pattern?
Foursquare has now been valued around $50M to $70M by four Venture Capital investors, cited in Techcrunch and Social Media Today. Only speculations? Probably. Continue reading →
Posted on August 14th, 2009 |
I just started my day viewing that video entitled “Social Media Revolution“. Is Social media a revolution ? Or is … Continue reading →
Posted on March 14th, 2009 |
For all those who are fond of Social Media Strategy, here is the list of the most pertinent articles on … Continue reading →
Posted on January 21st, 2009 |
As part of the Deloitte Technology Medias and Telecommunications Predictions 2009 held on January 21st 2009 in Montreal, here are … Continue reading →
Posted on May 28th, 2010 |
11) Les premières marques qui se lancent peuvent jouir de l’avantage du Premier arrivé. L’entreprise fait montre d’innovation qui est souvent cité comme cas d’étude et exemple à suivre par les journalistes et médias, comme je l’ai fait lors de mon entrevue à RDI afin de citer un exemple québécois d’entreprise dont la présence sur Twitter est efficace et novatrice. Leur défi est désormais de lancer ce fameux macaron au bacon. Mais pas pour moi, car je ne mange pas de viande… Continue reading →
Posted on April 11th, 2010 |
Interestingly, last week, I was at a social media working session with Laurent Maisonnave where we exchanged on the Twitter client platform Hootsuite’s Klout score. As we were figuring out how to interpret this, we realised that I had a 14K Klout while Michelle blanc has a 65K one.
Then today, I was looking at Adviso’s partner Jean-François Renaud’s Tweets from the SMX Conference and he was citing Avinash Kaushik saying that his favorite metric is the amount of retweets per 1000 followers, and later on Facebook, he mentions that Avinash likes to use Klout.com for Twitter analytics.
And that all that data fluctuates, so if you are not active, your score will diminish significantly. This graph makes it clearer. I have a 28K Klout score, what about you? Continue reading →
Posted on April 3rd, 2010 |
Drop it like it’s hot!
We were like scared school kids dropped by a newbie bus driver. FourSquare picked us up on some shady street corner where the others dropped us. Now, FourSquare seems like it is riding on its own bandwagon. FourSquare seems to want to lead us in a strong direction, after all the other iterations quiet down.
I’m gonna be honest, when all my friends were bugging me on Facebook and Twitter with their 4Square statuses, I was annoyed. Profoundly. Leave me alone! Give me a break! Not another buzz tool!? After some more social pressure (from my social media communities), I registered. Just to save my spot and reviewed a few spots. Maybe I am just grumpy. But as Michelle Blanc and Tom Webster say it beware of sharing your location with everyone on your social networks, if they can figure out where you live. And good stalkers can do that. Webster says he would use the application in an anti-social way, getting all the freebies from the store owners, but not sharing his location. He also talks about badge fatigue. True. How long can we be excited by a badge? And how many hours will I spend to get the “recognition”. None (for me), but my friends do. Still, his community must know via his badges. And they are cute. They are the equivalent of Hello Kitty’s for geeks, see a list of Foursquare badges from Tony Felice here. Continue reading →
Posted on April 14th, 2009 |
He also says he uses “Twitter as a weapon. Even though some people might think it is capitalistic.” You can follow Guy Kawasaki on Twitter. Step 1: Having great content and great links.
Step 2: Follow people who follow you on Twitter. He uses tools to follow immediately follow people who will follow him and unfollow people who would unfollow him.
Step 3: How often are you Retweeting? ReTweeting, most commonly known as “RT” is the ultimate flattery for your community. On the web site Retweetest Tweme, Guy Kawasaki and Mashable are among the top “retweeted”.
Step 4: Use StumbleUpon to find interesting articles on specific topics, so your followers like your content and you can be retweeted. Continue reading →
Posted on January 29th, 2009 |
As a superbowl ads fan since the time I was working in a video advertising agency in 2000 (called KissFilms), … Continue reading →
Posted on January 16th, 2009 |
One interesting aspect of these Roadshows is that Brick and Mortar enterprises, as well as more Information Technology enterprises will be meeting to discuss, exchange, ask questions and challenge these technology predictions.
Part of that event’s goal is to get cross-industry conversations. It is also a good occasion to see the IT consulting excellence pool that we have in Canada, Montreal and Toronto.
It is a great exposure for consultants to showcase the value and the ROI of Internet initiatives, particularly in turbulent times. *That is just a personal opinion/insight, from me, Katheline Jean-Pierre, not from any firm, affiliation or association. *
See you there. Continue reading →