Video
-
Tag Cloud
3d apcm association marketing de Montréal b2b blogging Brand business Canoe check.in commerce de détail courriel E-commerce e-marketing entrepreneurship facebook flickr Foursquare Français Gestion du changement médias sociaux Google Haiti infopresse Innovation Katheline leadership marketing internet Michelle Blanc Mobile Montreal Tech Montreal Technology Médias sociaux New technology Psycho ROI Social Media social networks superbowl commercials technology twitter Video Viral web 2.0 web marketing Yahoo yulbiz
Tag Archives: Foursquare
Location-based services Foursquare @ the Mashable Media Summit
For those who are 1) skeptical about check-in system Foursquare like the Time or just totally 2) crazy about it, here is an interesting interview with Co-Founder Dennis Crowley directly from the Mashable Media Summit.
Interesting facts:
The act of the check-in is like an ad impression for shop owners
The Foursquare staff grew from 3 to 25
Every business wants its badge. Duh! But that’s not going to happen, according to Dennis, since it will take off the uniqueness around the act of winning a badge Continue reading
[Foursquare] Social media: forever in the dating phase
What is the traffic in monthly unique visitors of the most talked about location-based mobile and web sites Brightkite, Gowalla, Foursquare, loopt? And newly Check.in, the mobile web app, which Techcrunch positioned as the remedy to checkin fatique? Here is a quick draft from February 2010 from Compete.com (US only) data that gives a quick portray of forces in action here. Foursquare has seen a big jump in February 2010. Smells like the start of critical mass adoption? It is funny how Spring ignites social messaging services, see Twitter: le grand bond du printemps blog post which highlights the February 2007 Twitter jump in Statistics, just the way Foursquare has seemed to be “jumping” in February 2010. Is that a pattern?
Foursquare has now been valued around $50M to $70M by four Venture Capital investors, cited in Techcrunch and Social Media Today. Only speculations? Probably. Continue reading
Foursquare takes us where Yelp, Loopt, FireEagle, Tripit, facebook, and Praized left us
Drop it like it’s hot!
We were like scared school kids dropped by a newbie bus driver. FourSquare picked us up on some shady street corner where the others dropped us. Now, FourSquare seems like it is riding on its own bandwagon. FourSquare seems to want to lead us in a strong direction, after all the other iterations quiet down.
I’m gonna be honest, when all my friends were bugging me on Facebook and Twitter with their 4Square statuses, I was annoyed. Profoundly. Leave me alone! Give me a break! Not another buzz tool!? After some more social pressure (from my social media communities), I registered. Just to save my spot and reviewed a few spots. Maybe I am just grumpy. But as Michelle Blanc and Tom Webster say it beware of sharing your location with everyone on your social networks, if they can figure out where you live. And good stalkers can do that. Webster says he would use the application in an anti-social way, getting all the freebies from the store owners, but not sharing his location. He also talks about badge fatigue. True. How long can we be excited by a badge? And how many hours will I spend to get the “recognition”. None (for me), but my friends do. Still, his community must know via his badges. And they are cute. They are the equivalent of Hello Kitty’s for geeks, see a list of Foursquare badges from Tony Felice here. Continue reading

Recent Comments